Andrea Plawutsky from Amplify Me on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Andrea Plawutsky is the Director of Amplify Me, a Tourism Consultancy specialising in the Chinese market. Andrea and I have crossed paths at numerous industry events and functions. I value her perspective on a wide range of industry related topics. In particular, I was interested to chat with Andrea about the growth of the inbound Chinese visitor market, and discuss …

Andrea Plawutsky from Amplify Me on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

85. Andrea Plawutsky on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Andrea Plawutsky is the Director of Amplify Me, a Tourism Consultancy specialising in the Chinese market. Andrea spent numerous years living in China, learning the language and building a solid understanding of the Chinese culture. With over twenty-years experience in tourism and travel, one service Andrea provides is to guide Australian business owners through the process of becoming ‘China Ready’. …

Sean Haylan on Positive Attitude Verses Skill Set, The Growth of Tourism in Regional Areas & The Benefits of Collaboration - That bad Review Podcast

Positive Attitude Verses Skill Set, The Growth of Tourism in Regional Areas & The Benefits of Collaboration.

Sean Haylan is the General Manager of Destination Southern NSW (DSNSW). DSNSW is a regional, industry focused tourism body, driving the visitor economy in the south east of NSW. I caught up with Sean and had a great chat around the growing recognition of the tourism sector as a powerhouse industry. A sector that embraces positive attitude over skill set, …

Sean Haylan on Positive Attitude Verses Skill Set, The Growth of Tourism in Regional Areas & The Benefits of Collaboration - That bad Review Podcast

84. Sean Haylan on Positive Attitude Verses Skill Set, The Growth of Tourism in Regional Areas & The Benefits of Collaboration.

Sean Haylan is the General Manager of Destination Southern NSW (DSNSW), a regional, industry focused tourism body, driving the visitor economy in south east New South Wales. On this week’s episode of the ‘That Bad Review’ podcast series, Adrian and Sean have a great chat around the growing recognition of the tourism sector as a powerhouse industry. A sector that …

Insights for Success with Nick Ellis, Mateship & Comradery with Laura Cocking & Turning Detractors into Promoters with Timo Lorenzen

83. Insights for Success with Nick Ellis, Mateship & Comradery with Laura Cocking & Turning Detractors into Promoters with Timo Lorenzen

On this week’s episode of the ‘That Bad Review’ podcast series, we take a look at highlights from some of the conversations Adrian has had with a fantastic mix of podcast guests. We revisit the valuable insights for success offered by Nick Ellis, the General Manager of Ovolo Inchcolm in episode 56. Nick shares his advice around not judging a …

Matt Bruckner on Accessibility, Sustainability & Communicating Effectively with Guests

82. Matt Bruckner on Accessibility, Sustainability & Communicating Effectively with Guests

Matt Bruckner is the Chief Operating Officer (COO) for NRMA Parks and Resorts. Adrian and Matt entered the industry around the same time, both securing jobs through the Australian Tourism Park Management (ATPM).  Adrian and his wife Casey moved away from ATPM and explored the holiday park industry as an independent husband and wife team, while Matt continued as an …

Avril Carter on: The Evolution of Reviews, Amplifying Complaints to Benefit Your Business & Reading Between the Lines of Feedback

The Evolution of Reviews, Amplifying Complaints to Benefit Your Business & Reading Between the Lines of Feedback

Avril Carter  is a Sales Director with ReviewPro, responsible for business acquisition and support within Australasia. ReviewPro provides guest intelligence solutions to hospitality businesses, with a focus on managing online reputations and delivering improved guest experiences. I was really looking forward to chatting to Avril about her role, as everyone knows how much I love reviews. I wasn’t disappointed. The …

Avril Carter on: The Evolution of Reviews, Amplifying Complaints to Benefit Your Business & Reading Between the Lines of Feedback

81. Avril Carter on: The Evolution of Reviews, Amplifying Complaints to Benefit Your Business & Reading Between the Lines of Feedback

Avril Carter  is a Sales Director with ReviewPro, responsible for business acquisition and support within Australasia. ReviewPro provides guest intelligence solutions to hospitality businesses, with a focus on managing online reputations and delivering improved guest experiences. Adrian caught up with Avril for a chat about his favourite topic, reviews. On this week’s episode of the ‘That Bad Review’ podcast series, …

Macca - Caravanning and camping

Caravanning and Camping, ‘Anti-Social’ Social Media & What Kids Won’t Learn in School

Craig ‘Macca’ McGown is a host on the Australian travel television show ‘What’s Up Downunder’, which celebrates all things caravanning and camping. I was lucky enough to catch up with Macca for the 80th episode of the ‘That Bad Review’ podcast series. We have a great chat about caravanning and camping and how Macca’s TV career began. We get serious …

Macca - Caravanning and camping

80. Craig ‘Macca’ McGown On Caravanning and Camping, ‘Anti-Social’ Social Media & What Kids Won’t Learn in School

Craig ‘Macca’ McGown is a host on the popular Australian travel television show ‘What’s Up Downunder’, which celebrates all things caravanning and camping. While growing up, Macca’s family holidayed in a caravan or tent. These fun filled trips ignited Macca’s passion for the industry and eventually led him to his dream job. In this week’s episode, Adrian and Macca have …