Robert Zatta Best Western Bluegum Motel in Dubbo

How to Soar to the Top on TripAdvisor, the Importance of Word-of-Mouth and the Pros & Cons of Mobile Check-In

Robert Zatta’s family have owned the multi-award winning Best Western Bluegum Motel in Dubbo since it’s construction thirty-five years ago. In 2014, Robert and his wife Amanda, decided to take over the management of the hotel. With Amanda’s keen eye for design and Robert’s IT and sales background they embarked on a renovation of the hotel’s infrastructure and an overhaul …

Colby Hutchinson - Director of Customer Experience (CX) & Brand Management Administration at Best Western® Hotels & Resorts on Fundamentals for Life, Working in a Data Rich, Process Poor Industry & the Benefits of Online Travel Agents (OTAs)

Fundamentals for Life, Working in a Data Rich, Process Poor Industry & the Benefits of Online Travel Agents (OTAs)

Colby Hutchinson – Director of Customer Experience (CX) & Brand Management Administration at Best Western® Hotels & Resorts. Despite being in the hospitality game for over 25 years, Colby Hutchinson wakes up excited to go to work. His enthusiasm is infectious. I caught up with Colby when he flew in from the United States for the Best Western Australasia National …

Graham Perry the Managing Director for the Best Western Hotels & Resorts Australasia on Consumer Perspective

Technology & Distribution, the Value of Partnerships & Tapping into the Consumer Perspective

Graham Perry is the Managing Director for the Best Western Hotels & Resorts, Australasia. I was lucky enough to grab a few minutes of Graham’s time during the hotel group’s National Convention held at Noosa. I was invited to the event as the official podcast media host, in an innovative effort by the Best Western to ensure important conversations discussed …