Andrea Plawutsky from Amplify Me on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

85. Andrea Plawutsky on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Andrea Plawutsky is the Director of Amplify Me, a Tourism Consultancy specialising in the Chinese market. Andrea spent numerous years living in China, learning the language and building a solid understanding of the Chinese culture. With over twenty-years experience in tourism and travel, one service Andrea provides is to guide Australian business owners through the process of becoming ‘China Ready’. …