Hugh Fitzpatrick on Industry Insights, Caravan & Camping Trends & Rebuilding after a Natural Disaster

92. Hugh Fitzpatrick – Tourism Insights, Caravan & Camping Trends & Rebuilding after a Natural Disaster

Hugh Fitzpatrick works with Industry Insights at the Caravan Industry Association of Australia (CIAA) and is also the chair for the Young Tourism Network. Hugh is passionate about regional Australia and works hard to provide business owners with actionable insights to help businesses succeed. On this week’s episode of the ‘That Bad Review’ podcast series, Adrian and Hugh discuss the …

Michael Collins on Eco-Tourism in Indigenous Communities, Made in China & the Importance of a Supportive Family

Eco-Tourism in Indigenous Communities, Made in China & the Importance of a Supportive Family

gap Michael Collins is the principal of CF Global, a procurement company specialising in products used across multiple service-based industries. With a strong background in eco-tourism, Michael shares insights into the emergence of glamping and the impact the sector has on Indigenous Australians. We chat about the quality and demand of products imported from China. We also discuss the importance …

Michael Collins on Eco-Tourism in Indigenous Communities, Made in China & the Importance of a Supportive Family

91. Michael Collins on Eco-Tourism in Indigenous Communities, Made in China & the Importance of a Supportive Family

Michael Collins is the principal of CF Global, a procurement company specialising in products used across multiple service-based industries. After years working in the tourism and hospitality sector, Michael came across a niche market that needed servicing and took advantage of the opportunity to start his own business. On this week’s episode of the ‘That Bad Review’ podcast series, Adrian …

Liz Ward on Training Solutions for Tourism Operators, Co-Founding a Successful Business & Digital Savvy Small Business Owners

90. Liz Ward on Training Solutions for Tourism Operators, Co-Founding a Successful Business & Digital Savvy Small Business Owners

Liz Ward is the Co-Founder and CEO of Tourism Tribe. Liz started a career in digital strategy and digital marketing when working for Tourism and Events Queensland. Honing her skills whilst project managing the development of the Australian Tourism Data Warehouse (ATDW), a large online resource used by organisations nation-wide. Liz later became the CEO of ATDW, a position she …

Episode 89. Bruce Harkness on Personalised Customer Experience, Accommodation Based Communalisation & Industry Shaping Millennials

Bruce Harkness on Personalised Customer Experience, Accommodation Based Communalisation & Industry Shaping Millennials

Bruce Harkness is the Senior Vice President of HR and Customer Experience at Wyndham Destinations, Asia Pacific.  Wyndham Destinations is a global company which develops, markets and sells vacation ownership interests in approximately 110 countries. I was excited to chat with Bruce for this week’s episode of the ‘That Bad Review’ Podcast series, about providing great customer experience. Personalised Customer …

Episode 89. Bruce Harkness on Personalised Customer Experience, Accommodation Based Communalisation & Industry Shaping Millennials

89. Bruce Harkness on Personalised Customer Experience, Accommodation Based Communalisation & Industry Shaping Millennials

Bruce Harkness is the Senior Vice President of HR and Customer Experience at Wyndham Destination, Asia Pacific.  Wyndham Destination is a global company which develops, markets and sells vacation ownership interests in approximately 110 countries. On this week’s episode of the ‘That Bad Review’ podcast series, Adrian and Bruce chat about providing a personalised customer experience. Bruce shares how Millennials …

Bert van Spronsen on Traditional Holiday Parks, Four Key Elements of a Successful Park & Focusing on Existing Guests

88. Bert van Spronsen on Traditional Holiday Parks, Four Key Elements of a Successful Park & Focusing on Existing Guests

Bert van Spronsen is the Founder & Managing Director of Kui Parks, a network of over 80 holiday parks across Australia. Parks within the Kui network are carefully chosen against a well-researched criterion, and tend to offer facilities similar to those of traditional holiday parks. On this week’s episode of the ‘That Bad Review’ podcast series, Adrian and Bert have …

Katrina McCarter on Marketing to Australia’s Largest Consumer Group, Inter-Generational Travel & the Power of Testimonials

Marketing to Australia’s Largest Consumer Group, Inter-Generational Travel & the Power of Testimonials

Katrina McCarter is an author, speaker & marketing strategist, as well as the founder and CEO of Marketing to Mums. Through her business, Katrina coaches brands in understanding how to sell more effectively to Australia’s biggest consumer market, mums. Katrina is a wealth of knowledge when it comes to marketing. Sharing her insights through her books, keynote speeches and workshops. …

Katrina McCarter on Marketing to Australia’s Largest Consumer Group, Inter-Generational Travel & the Power of Testimonials

87. Katrina McCarter on Marketing to Australia’s Largest Consumer Group, Inter-Generational Travel & the Power of Testimonials

Katrina McCarter is a speaker, author & marketing strategist, as well as the founder and CEO of Marketing to Mums. Through her business, Marketing to Mums, Katrina coaches brands in understanding how to sell more effectively to Australia’s biggest consumer market, mums. Katrina is a wealth of knowledge when it comes to marketing, sharing her insights in her books, keynote …

Andrea Plawutsky from Amplify Me on: Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Becoming China Ready, 8 Tips for Tapping into a New Market & Selling Benefits not Features

Andrea Plawutsky is the Director of Amplify Me, a Tourism Consultancy specialising in the Chinese market. Andrea and I have crossed paths at numerous industry events and functions. I value her perspective on a wide range of industry related topics. In particular, I was interested to chat with Andrea about the growth of the inbound Chinese visitor market, and discuss …