Bert van Spronsen is the Founder & Managing Director of Kui Parks, a network of over 80 holiday parks across Australia. Parks within the Kui network are carefully chosen against a well-researched criterion, and tend to offer facilities similar to those of traditional holiday parks.
On this week’s episode of the ‘That Bad Review’ podcast series, Adrian and Bert have a great chat about the key elements to a successful holiday park. Bert explains the research he conducted to find out exactly what his target market wanted in a park. They also discuss the importance of listening to the needs and concerns of an existing client base.
If you’re involved in any way with the tourism industry, manage an accommodation business or operate a service-based enterprise, this is one podcast you won’t want to miss.
In this episode, Adrian & Bert also discuss:
- Changes in the caravan and camping industry
- The evolution of free camping
- The key to maintaining a 95% positive review status
- Reading between the lines of reviews
- The benefits of hard work
Bert van Spronsen’s LinkedIn profile
Email – bert@kuiparks.com.au
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